F3_FRAME_2-compressor

BATTERSEA CATS & DOGS - STAND UP FOR ANIMALS

Role: Co-Direction, Design, Animation 

Part of their "Stand up for animals" campaign, Battersea commissioned Nice and Serious to create an animation that inform the public on the current animal cruelty issue in the UK. The animation would be supported by controversial key facts between common offences and the most serious crimes against animals while keeping a visual suggestive tone to depict violence.  

Battersea_3-compressor
F2_FRAME_ez_-compressor
F3_FRAME_2-compressor

Process (Character Design: Kirstin Smith)

F1_BATTERSEA_DOGF_-compressor
Battersea_CatPoses_01-compressor
F2_FRAME_4_-compressor
BATTERSEA_4-compressor
Battersea_2

Credits
Agency: Nice and Serious
Creative Director: Tom Tapper
Producer: Duncan Morrison
Character Design: Kirstin Smith
Design & Animation: Guillaume Le Roux, Kirstin Smith
Sound Design / Music: Serafima Serafimova / Audio Networks

Credits
Director: Nice and Serious
Creative Director: Tom Tapper
Producer: Segolene Meheust
Writer: Matthew Harmer
Art Direction & Illustration: Guillaume Le Roux
Animation: Guillaume Le Roux, Luke Marsh

Sound Design & Music: Serafima Serafimova / Audio Networks
Voice Over Artist: Ingrid Lacey

Selected Works

GALA GAMES - LIVE MUSICAnimation

MATCHBOX - LIFETIME OF ADVENTUREDirection - Design - Animation

NATIONAL FILM BOARD OF CANADA - WAYFINDERDirection - Design - Animation

Wagamama - FROM BOWL TO SOULCompositing

APT - SAFEGUARDSDirection - Design - Animation

APEX LEGENDS - FOREVER FAMILY3D - Compositing

WATFORD FC + SPORTSBET.IO – TO THE MOONCo-Direction - Animation - Compositing

MSC - From Ocean to PlateDesign - Animation

Lagom Design - Our StoryAnimation

Sustainable Brands - Redesigning the Good LifeDesign - Animation

Pepsico - Food for Good InitiativeDirection - Design - Animation

Association for the Prevention of TortureDirection - Design - Animation

Le Saint-MarcDirection - Design - Animation

HYGGE - time for yourselfIllustration - Animation

Ben & Jerry's - Home Safe HomeArt Direction, Design, Animation

The LakeCo-Direction - Animation - Design

Virgin - What's the pointDesign

Global Canopy - TraseDesign

Penal Reform International - Mandela RulesDirection - Design - Animation

Ben & Jerry's - Join our CoreDesign - Animation

Pitch GraveyardStyleframes

ISEAL - Making a Real MarkAnimation

North London Waste Authority - Have Your SayAnimation

© Guillaume Le Roux. All Rights Reserved.