VIRGIN - WHAT'S THE POINT
Role: Direction, Design
Why do you do what you do? That question is at the essence of who you are. This animation was about defining for a business what purpose is, what's your reason for being, and how by finding this purpose, you can point your business in the direction it needs to go. This was a fun project that unfortunately never saw the light of day, but those frames definitely found their purpose here.
Credits
Made at: Nice and Serious
Design: Guillaume Le Roux, Giulia Bavagnoli
Credits
Director: Nice and Serious
Creative Director: Tom Tapper
Producer: Segolene Meheust
Writer: Matthew Harmer
Art Direction & Illustration: Guillaume Le Roux
Animation: Guillaume Le Roux, Luke Marsh
Sound Design & Music: Serafima Serafimova / Audio Networks
Voice Over Artist: Ingrid Lacey
Selected Works
GALA GAMES - LIVE MUSICAnimation
MATCHBOX - LIFETIME OF ADVENTUREDirection - Design - Animation
NATIONAL FILM BOARD OF CANADA - WAYFINDERDirection - Design - Animation
Wagamama - FROM BOWL TO SOULCompositing
APT - SAFEGUARDSDirection - Design - Animation
APEX LEGENDS - FOREVER FAMILY3D - Compositing
WATFORD FC + SPORTSBET.IO – TO THE MOONCo-Direction - Animation - Compositing
MSC - From Ocean to PlateDesign - Animation
Lagom Design - Our StoryAnimation
Sustainable Brands - Redesigning the Good LifeDesign - Animation
Pepsico - Food for Good InitiativeDirection - Design - Animation
Association for the Prevention of TortureDirection - Design - Animation
Le Saint-MarcDirection - Design - Animation
HYGGE - time for yourselfIllustration - Animation
Ben & Jerry's - Home Safe HomeArt Direction, Design, Animation
The LakeCo-Direction - Animation - Design
Global Canopy - TraseDesign
Penal Reform International - Mandela RulesDirection - Design - Animation
Battersea Dogs & Cats - Animal Cruelty Sentences are a JokeDesign - Animation
Ben & Jerry's - Join our CoreDesign - Animation
Pitch GraveyardStyleframes
ISEAL - Making a Real MarkAnimation
© Guillaume Le Roux. All Rights Reserved.