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VIRGIN - WHAT'S THE POINT

Role: Direction, Design 

Why do you do what you do? That question is at the essence of who you are. This animation was about defining for a business what purpose is, what's your reason for being, and how by finding this purpose, you can point your business in the direction it needs to go. This was a fun project that unfortunately never saw the light of day, but those frames definitely found their purpose here.

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Credits
Made at: Nice and Serious
Design: Guillaume Le Roux, Giulia Bavagnoli

Credits
Director: Nice and Serious
Creative Director: Tom Tapper
Producer: Segolene Meheust
Writer: Matthew Harmer
Art Direction & Illustration: Guillaume Le Roux
Animation: Guillaume Le Roux, Luke Marsh

Sound Design & Music: Serafima Serafimova / Audio Networks
Voice Over Artist: Ingrid Lacey

Selected Works

APT - SAFEGUARDSDirection - Design - Animation

WATFORD FC + SPORTSBET.IO – TO THE MOONCo-Direction - Animation - Compositing

MSC - From Ocean to PlateDesign - Animation

Pepsico - Food for Good InitiativeDirection - Design - Animation

Association for the Prevention of TortureDirection - Design - Animation

Le Saint-MarcDirection - Design - Animation

HYGGE - time for yourselfIllustration - Animation

Ben & Jerry's - Home Safe HomeArt Direction, Design, Animation

The LakeCo-Direction - Animation - Design

Penal Reform International - Mandela RulesDirection - Design - Animation

Ben & Jerry's - Join our CoreDesign - Animation

Pitch GraveyardStyleframes

© 2018 Guillaume Le Roux. All Rights Reserved.