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ASSOCIATION FOR THE PREVENTION OF TORTURE

Role: Direction, Illustration, Animation 

The lovely people from APT came to Nice and Serious with the challenge of helping them explain what the OPCAT is, a system adopted by governments to increase transparency in all places where people are deprived of their liberties. Made for an international audience, I think the main challenge I faced was to keep the piece suggestive, also neutral in terms of locations and characters, to not point fingers at any specific country. 

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Storyboard & Styleframes

OPCAT

Credits
Agency: Nice and Serious
Creative Director: Tom Tapper
Producer: Segolene Meheust
Writer: Matthew Harmer
Art Direction & Illustration: Guillaume Le Roux
Animation: Guillaume Le Roux, Luke Marsh

Sound Design & Music: Serafima Serafimova / Audio Networks
Voice Over Artist: Ingrid Lacey

Credits
Director: Nice and Serious
Creative Director: Tom Tapper
Producer: Segolene Meheust
Writer: Matthew Harmer
Art Direction & Illustration: Guillaume Le Roux
Animation: Guillaume Le Roux, Luke Marsh

Sound Design & Music: Serafima Serafimova / Audio Networks
Voice Over Artist: Ingrid Lacey

Selected Works

MATCHBOX - LIFETIME OF ADVENTUREDirection - Design - Animation

NATIONAL FILM BOARD OF CANADA - WAYFINDERDirection - Design - Animation

APT - SAFEGUARDSDirection - Design - Animation

WATFORD FC + SPORTSBET.IO – TO THE MOONCo-Direction - Animation - Compositing

MSC - From Ocean to PlateDesign - Animation

Pepsico - Food for Good InitiativeDirection - Design - Animation

Le Saint-MarcDirection - Design - Animation

HYGGE - time for yourselfIllustration - Animation

Ben & Jerry's - Home Safe HomeArt Direction, Design, Animation

The LakeCo-Direction - Animation - Design

Penal Reform International - Mandela RulesDirection - Design - Animation

Ben & Jerry's - Join our CoreDesign - Animation

Pitch GraveyardStyleframes

© Guillaume Le Roux. All Rights Reserved.